Memes in the Time of Crisis

Grumpy Cat. Condescending Wonka. Success Kid. Evil Kermit. These simple combinations of words have managed to elevate themselves to global recognition as some of the world’s most popular memes. With essentially an infinite amount of memes on the Internet dating back to the early to mid-1990s, these are among the rare few to become true...

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Grumpy Cat. Condescending Wonka. Success Kid. Evil Kermit.

These simple combinations of words have managed to elevate themselves to global recognition as some of the world’s most popular memes. With essentially an infinite amount of memes on the Internet dating back to the early to mid-1990s, these are among the rare few to become true cultural phenomenon.

By definition, a meme is “an amusing or interesting item, such as a captioned picture or video, that is spread widely online – usually through social media.” In our industry, memes can also be used as marketing tools. Brands such as Netflix, Denny’s and Disney have all been applauded for their creative use of memes as marketing tools.

But today, in the middle of a global crisis, we’re looking at memes as a form of entertainment – because there’s something refreshing about an innocent (or not so innocent) joke which resonates equally with people around the world.

So without further ado, please enjoy a collection of our team’s favorite coronavirus memes.

 

Submitted by Christine Lim, Senior Account Executive

Submitted by Christine Lim, Senior Account Executive

Submitted by Curie Roe, Senior Account Executive

Submitted by Curie Roe, Senior Account Executive

Submitted by Erin Padilla, Co-Founder & CEO

Submitted by Erin Padilla, Co-Founder & CEO

Submitted by Jen Stewart, Senior Account Manager

Submitted by Jen Stewart, Senior Account Manager

Submitted by Jess Slevin, Senior Account Director

Submitted by Jess Slevin, Senior Account Director

Submitted by Thong Weng Tai, Account Coordinator

Submitted by Thong Weng Tai, Account Coordinator