BAR TRIGONA

THE BRIEF

Based in the Four Seasons Hotel, Bar Trigona is one of Kuala Lumpur’s most visually dazzling cocktail parlors. An intricate mosaic of glitz and glamor, its substance is even more remarkable than its style, celebrating sustainable Malaysian produce harvested from the bar’s own namesake, the stingless Trigona species of bees.

THE WORK

Accela was tasked with creating a brand logo and identity befitting of this beautiful venue. Luxurious, yet grounded in local flavors and ingredients, Accela’s design focused on the centerpiece of the namesake, the Trigona Bee. Utilizing abstract imagery of the bee in flight, Accela developed primary and secondary graphics to be used throughout the venue.